The Power of Precision Design

In today’s saturated market of digital games and applications, it’s not just the mechanics or storyline that win loyalty — it’s the experience. At Qelzuno , we specialize in Iconography & Microinteractions that elevate your game’s interface from functional to exceptional. Our work is rooted in the belief that small, intentional details contribute significantly to user perception, behavioral flow, and brand distinctiveness. We design icons and interactions not as afterthoughts, but as core pillars of your interface's visual language.

Cohesive Iconography That Communicates Instantly

Our custom icon sets are tailored to your title’s theme, tone, and gameplay mechanics. Each icon is meticulously crafted for clarity at all sizes and screen types, ensuring instant recognition and usability. Whether it's inventory symbols, action buttons, or system-level icons, our visuals maintain consistency and integrity across the entire experience.

• Pixel-perfect clarity at all resolutions and aspect ratios
• Scalable sets for every platform: mobile, console, and desktop
• Thematic alignment with your game world’s tone and narrative
• Rapid prototyping and testing to verify clarity and impact

Microinteractions That Bring Your Interface to Life

The feedback loop between player and system is often unspoken. We make it feel tangible. From button presses and hover states to HUD transitions and reward animations, our microinteractions are designed to delight, inform, and reinforce user intent. These subtle cues not only reduce friction but instill a sense of responsiveness and polish that players associate with quality.

• Functional animation that enhances usability and flow
• Motion design systems to scale across multiple components
• Feedback mechanics that reinforce player actions instantly
• Non-intrusive timing that respects gameplay rhythm

Aesthetic Consistency, Engineered Collaboration

We don’t just drop in assets and move on. Qelzuno ’s design pipeline integrates seamlessly with your development cycle. Working in tight sync with UI/UX designers and engineers, we ensure every icon and animation supports your gameplay structure and adapts to your chosen engine — Unity, Unreal, or proprietary systems. We build style guides and interactive prototypes that live beyond delivery, empowering your team to iterate with confidence.

• Cross-discipline integration from art to engineering
• Documented frameworks and best practices for scale
• Figma, After Effects, Spine and more — your tools, our playground
• Live iteration sessions for fast alignment and refinements

Built for Teams That Value Craft

Qelzuno partners with studios who understand that the margin between ‘good’ and ‘great’ is paved with purposeful design. Whether you’re shipping a high-speed mobile arcade, an expansive MMO, or a story-driven indie title, our iconography and motion language align to your design intent — not just visually, but experientially. The result is an interface that doesn’t just serve the game. It becomes part of its soul.

Get in Touch With Qelzuno

Ready to evolve your interface with clarity and character? We’d love to collaborate. Our team works globally, across time zones, with a strong emphasis on communication and long-term partnership. Let’s make your UI a joy to interact with — frame by frame, click by click.

• Icon system design, scalable and theme-aligned
• UI motion graphics and animated microinteractions
• Prototyping and usability testing support
• Toolchain-specific delivery (Unity, Unreal, WebGL, custom engines)
• Documentation and style guides for scalable implementation